Infographic: Help Your Customers Overcome Cybersecurity Fears by Promoting Cyber AwarenessOctober 30, 2017
Increased cyber awareness has never been more important for businesses and consumers, as U.S. data breaches continue to increase at a record pace and are predicted to reach an all-time high of over 1,000 in 2017. This increase seems to have contributed to a growth in consumer concerns, as our recent research revealed that consumers’ worries about identity theft and cybercrime are now on par with other common concerns such as illnesses and car accidents. The report also shared the number of consumers concerned about identity theft is increasing year over year.
According the same report, fears of becoming an identity theft victim in the next five years have also risen by twelve percent since 2014, and over half of consumers believe that being a victim of an identity theft or cybercrime will have a significant impact on their life. To learn more about contributors to this growing fear and recommendations on how to increase your customers’ cyber awareness, view our infographic below.
During the month of October, many public and private organizations, including ourselves, are working together to support a nationwide campaign–National Cyber Security Awareness Month (NCSAM) —to bring awareness to cybersecurity threats and the steps business and their employees can take to better protect themselves and the customers they serve. NCSAM has a vast library of educational resources available with best practices that your businesses can share with your employees and customers throughout the entire year to keep cybersecurity top of mind.
You company can help consumers take back their digital identity by educating your employees and customers about online security and offering identity protection from award-winning Generali Global Assistance (GGA). At GGA, we don’t compromise when it comes to protecting consumers’ identities. We offer customizable solutions at competitive prices that enable you to protect your employees’ and customers’ identities while meeting your business goals. Our comprehensive identity and digital protection service defends personal information and enhances privacy, monitors for potential fraud, and takes action when risk is detected. If fraud does occur, our people-first approach guides our resolution specialists to go above and beyond to provide compassionate, white-glove resolution services to your employees and customers — which in turn, serves as a positive extension of your brand.
To learn more about the benefits of offering identity protection services from a company consumers have trusted for over 30 years, request a demo.